What's the Catalyst for Your Business?
Welcome to The Catalyst for the Trades Podcast, where we ignite conversations that drive growth, innovation, and leadership in the trades industry. Hosted by Jennifer Bagley, Chuck Staszkiewicz, and Crystal Williams, each episode dives into the strategies, stories, and successes that empower businesses to thrive in this ever-evolving market. Whether you're an owner, manager, or up-and-coming leader, they are here to provide the insights and inspiration you need to stay ahead of the curve. So tune in, take notes, and get ready to elevate your business to new heights. This is The Catalyst for the Trades—let’s freaking go!
Listen Up: Our Latest Discussions
Leadership – Building strong teams and culture
Marketing – Branding and digital strategies
Operations – Streamlining for efficiency
Finance – Maximizing profits
Technology – Leveraging the latest tools
Customer Success – Boosting satisfaction and loyalty
Sales – Driving consistent growth
Industry Trends – Navigating market changes
Personal Development – Growing as leaders
WOW Every Call: The Key to Customer Experience Excellence
What does it take to turn your customer service team into a powerhouse for growth? In this episode of The Catalyst for the Trades podcast, Brigham Dickinson, founder and president of Power Selling Pros, shares his proven strategies for transforming call-handling into a competitive advantage.
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Igniting Sales Success: Devon Murphy on Reclaiming Lost Opportunities
In this episode of The Catalyst for the Trades, we sit down with Devon Murphy, co-owner of Reignite Sales Solutions, to explore how businesses can unlock untapped potential by reigniting past leads and optimizing their appointment-setting processes.
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Maximizing Deductions & Motivations: Year-End Tax Strategies and Team Engagement
In this episode of The Catalyst for the Trades, host Chuck Staszkiewicz sits down with Erik Flegal, founder and CEO of Family Fortune Financial, to tackle some of the most pressing topics for trade business owners.
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Redefining the Game: The Future of Home Services
In this kickoff episode of Catalyst for the Trades, with Jennifer Bagley, Chuck Staszkiewicz and Crystal Williams, we're joined by our guest Darren Dixon, CEO and founder of fyxify, to explore how technology and market trends are reshaping the home services industry. Darren shares his insights on...
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Jennifer Bagley
Jennifer Bagley is the CEO and founder of CI Web Group, a digital marketing agency helping home service businesses achieve exceptional growth. With over 15 years of experience, she has led companies to significantly increase their leads and revenue through innovative strategies and emerging technologies. Her 12 Step Roadmap to Accelerated Results is a trusted framework for HVAC, plumbing, and electrical companies seeking to expand their markets and achieve lasting success.
Chuck Staszkiewicz
Chuck is an accomplished entrepreneur and growth strategist, renowned for scaling All Hours Plumbing into a $20M industry leader before its successful sale in 2023. With a passion for driving business success, he now co-leads The Opus & Golds Group, empowering companies to grow through innovative strategies and operational excellence. Through his work, Chuck continues to inspire entrepreneurs to achieve their highest potential.
Crystal Williams
Crystal Williams is the founder and lead strategist of Lemon Seed Marketing, a full-service agency specializing in the home services sector. With over 20 years of experience in marketing and employee engagement, she brings innovative strategies to HVAC, plumbing, electrical, and pest control businesses. Her creative approach has led to significant growth for her clients, including a 30% year-over-year increase for McWilliams & Son Heating and Air Conditioning.
Our story: We’re More Than Just Voices
Our story: We’re More Than Just Voices
This podcast was born from a shared passion: empowering home service business owners with the tools and strategies they need to thrive. Jennifer Bagley, Chuck Staszkiewicz, and Crystal Williams bring a wealth of experience from different corners of the industry, creating a one-of-a-kind resource for actionable advice and fresh perspectives.
Jennifer Bagley’s expertise in digital marketing ensures every conversation includes cutting-edge insights into technology, online visibility, and staying ahead in a competitive landscape. Her 12 Step Roadmap to Accelerated Results serves as a foundation for helping businesses understand not just what they should do but how to do it effectively.
Chuck Staszkiewicz offers the operational perspective, sharing lessons from scaling All Hours Plumbing into a $20M leader. His hands-on experience in growth strategies, team-building, and leadership adds depth to discussions about running a successful business in the home services sector.
Crystal Williams brings her marketing creativity to the table, with a focus on customer engagement and brand growth. Her knack for finding innovative ways to elevate HVAC, plumbing, and electrical companies ensures business owners come away with fresh ideas to strengthen their market position.
Together, these three leaders blend their expertise to deliver practical, relatable, and forward-thinking conversations tailored to the unique challenges of home service businesses. Whether it’s mastering marketing, scaling operations, or planning for the future, this podcast is here to guide, inspire, and help you grow.
30 Years Combined Experience in the Home Services Industry
Our Guests Are Industry Leaders
Highlighting the Catalyst of Each Business in the Trades
In Their Words: What Our Listeners Say
Voices that inspire: Real stories from our listeners.
Jennifer Lee
CEO, LeeTech Solutions
Alex Bennett
Marketing Manager, VisionaryVentures
Maya Patel
Product Manager, TechEdge Labs
Mark Williams
COO, MarketSense Analytics
Nataly Wotton
Position, Company name
Nataly Wotton
Position, Company name
Nataly Wotton
Position, Company name
Nataly Wotton
Position, Company name
Nataly Wotton
Position, Company name
Nataly Wotton
Position, Company name
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